SVS Prime Centre Channel Loudspeaker has a challenging part to play. It has to be a soloist—delivering clear and natural dialogue across a broad soundstage. A split second later, it has to fill the role of the backup band—melding with the ambience of the environment to contribute realism in movies and music. The Prime Centre delivers on both of these demands with world-class precision via its 1” aluminium dome tweeter, dedicated and independently sealed 3.5” midrange driver and dual 5.25” woofers – a true three-way design that is a rarity for Centre channel speakers in their price class. Voicing is neutral and natural, bringing dialogue and vocals forward just enough to be clear and intelligible. Yet, when called on to play its part in transitions—like a jet fighter soaring across the sky from left rear channel to front right—it blends in to create a smooth, realistic transition. Elegantly styled like its Prime siblings, the Centre will look beautiful in any listening environment.

Borrowing liberally from the flagship Ultra Centre, the Prime Centre channel features a true 3-way Centre channel with a vertically aligned tweeter and midrange driver. This eliminates comb filtering and lobing in the horizontal axis – resulting in crystal clear dialogue at all listening positions in the room. Now everyone will have a ‘sweet spot’ and won’t have to strain to hear the dialogue. The dual 5.25” woofers deliver a full and rich sound, doing full justice to deep male voices and delivering plenty of punch on special effects. And to make sure those beefy woofers can’t modulate the delicate and critical midrange frequencies, the midrange driver is mounted in its own dedicated and completely sealed compartment. Available in premium-grade piano gloss black or handsome black ash finish, the Prime Centre is handsomely styled and tells the world you’re serious about high-performance home theatre.

The 1” Aluminium dome tweeter, which is light, efficient, and rigid, provides high SPL (Sound Pressure Level) with minimal distortion and a sense of utter transparency. It deploys a Finite-Element-Analysis (FEA) optimised diffuser to ensure the tweeter only has the perfect on-axis and off-axis frequency response. That way everyone in your listening room gets the best performance. Likewise, since we share these design traits with both the Prime and Ultra speakers, both product lines can blend well with one another while offering that SVS hallmark ‘airy’ presentation and incredibly unveiled highs.

The 3.5” mid-range driver is dedicated to blending with the tweeter and the dual 5.25” woofers while delivering natural, smooth, and clear vocals. The polypropylene cone is light and rigid to give a flat frequency response and the SPL is necessary to match the other drivers. Like all of the other woofers in the Prime and Ultra series, the 3.5” mid uses a vented voice coil former to keep the motor assembly cool during high SPL playback. All of this is built on an all-new cast ABS-fibreglass composite basket for precise component alignment and an inert frame without resonances or added harmonics. Finally, the 3.5” driver is housed in a dedicated and tuned sub-enclosure to ensure the output is not distorted or coloured by the flanking woofers.

We built our groundbreaking new 5.25” bass woofers on an all-new cast ABS-fibreglass composite basket for precise component alignment and an inert frame without resonances or added harmonics. Like all of the other drivers in the Prime family, the polypropylene cone is light and rigid to give a flat frequency response and the SPL is necessary to keep up with the other drivers. Like all of the other woofers in the Prime and Ultra series, the 5.25” woofers use aluminium shorting rings for reduced distortion and vented voice coil formers to keep the motor assemblies cool during high SPL playback. For perfect bass extension, both woofers share the majority of the rear-ported cabinet volume, which is tuned for maximum bass extension.

Our exclusive SoundMatch crossover sports premium-grade capacitors, air-core inductors, and heavy-trace printed circuit boards. All of these high-quality components yield lower distortion, tighter tolerances, better heat dissipation, and all-around better sound. The 3-way crossover is uniquely tuned so each driver can blend perfectly with each other while offering the best on and off-axis response. Likewise, by virtue of using a dedicated mid-range driver, vocals are preserved perfectly and presented naturally and clearly for all dialogue in Centre channel soundtracks.